Top Shop is here!

2021 means the launch of a new customer choice award!

Top Shop is the fresh face of what many of us have known historically as Customer Choice; it’s back for 2021 with a new offering and a focus on engaging the public.

Top Shop will be run as a separate campaign following the main entries closing and voting will be via text to vote by the public. Businesses must register online to be in the running for the Top Shop Award and then the public will decide who wins. 

Businesses can register between the 21st June - 4th July and then voting opens to the public between the 12th - 25th July. 

There will be a “Top Shop” selected for both Kāpiti and Horowhenua business regions. Any business that has customers can enter – with the public voting for the business they feel has delivered the best customer experience in their region.

With the addition of a text to vote category in 2021, Top Shop has the backing of new sponsors - Vodafone.

A spokesperson for Vodafone commented, “Vodafone is delighted to be a sponsor of the 2021 Electra Business & Innovation awards. We feel that successful regional commerce in New Zealand is critical to our nation’s ongoing recovery from the challenges of 2020 and it gives us great pride to be involved in recognising the contributions of exceptional Kāpiti and Horowhenua businesses in the 2021 Awards. We know how hard the entrepreneurs and business owners in these communities have worked to be where they are today; on behalf of Vodafone we’d like to thank you for the incredible things you’ve done and wish you all the very best for the future.

As a major New Zealand business having Vodafone involved in the Electra Business & Innovation Awards for 2021, shows how the Awards programme continues to grow each year. Vodafone is well known nationally to support communities through sponsorships and partnerships. This is an exciting opportunity for the Awards programme to onboard a business whose own values align so closely with that of the Awards programme. 

Vodafone has also sponsored a great prize for one lucky voter, so there’s an added incentive for everyone to get on their phones and vote for the business they feel delivers the best customer experience.

Keep an eye on our social channels for more exciting news!